ABOUT ME
I’m a multidisciplinary creative professional with over 20 years of experience in graphic design, web design, and multimedia production. I combine creativity with technology to create engaging digital experiences, visual content, and AI-driven projects. Passionate about innovation and continuous learning, I enjoy exploring emerging AI tools. Through my work, I aim to blend design, storytelling, and artificial intelligence into meaningful and practical experiences.
MULTIMEDIA ARTIST
Handled the creation of marketing materials across both digital and print platforms—ranging from small-scale collaterals to large-scale campaigns, including social media content and initiatives. Ensured all outputs remained consistent with brand identity across every channel. Produced video content such as patient, doctor, and hearing care specialist interviews, as well as educational materials. Managed product photography, documented company events, and maintained the company website, alongside preparing monthly reports.
2022
PHOTOGRAPHER / GRAPHIC ARTIST
Executed food photography and videography for marketing campaigns, while designing a range of promotional materials including social media ads, brochures, and digital display assets. Produced and edited commercial and interior videos to enhance brand visibility and engagement.
2020
FREELANCER
Delivered web design and WordPress development solutions for international clients across Australia, Europe, and the United States. Provided advanced image editing and visual asset production for e-commerce brands, and developed branding concepts through global freelancing platforms, consistently meeting diverse client requirements and deadlines.
2012
WEB DESIGNER
Designed and maintained web interfaces using HTML and CSS, ensuring compliance with W3C accessibility standards. Supported the front-end development and maintenance of the company’s UK-based intranet systems.
2010
WEB DESIGNER / DEVELOPER
Developed and maintained front-end websites and digital assets for US-based clients across education, healthcare, and IT sectors. Managed full website lifecycle including design, development, and maintenance, while producing supporting marketing materials such as presentations, brochures, and online graphics.
2002
WEB DESIGNER
Momentum Internet Inc.
Managed front-end maintenance for mfinance.com, designed web pages for searchdragon.com, and created software application product packaging. My responsibilities also included handling product shoots, photo retouching, and developing store theme pages for asia4sale.com, ensuring visually cohesive and market-ready outputs across platforms.
1999
DESKTOP PUBLISHER /
BADGE MAKER
Oversaw the overall design and layout of a monthly international magazine, producing visually engaging content that aligned with editorial standards. Created marketing materials such as brochures, posters, and advertisements, and designed business essentials including stationaries, receipts, and application forms. Responsibilities also extended to the design and printing of ID cards with barcode encoding. Contributed through short assignments in the Singapore office, conducting research, developing marketing materials, and providing training support.
1996
DISC Type
Dependable and thoughtful person who values quality, stability, and meaningful collaboration. With a strong Support and Clarity (SC) personality type, naturally patient, detail-oriented, and reliable, while maintaining a calm and cooperative approach when working with others. Eenjoys creating organized, high-quality work and strive to be someone others can trust for consistency, creativity, and support.